© 2019 by Aaron Shoon

Outsider Art

Exhibit App 

strategy, UX, UI, content curation

Working on behalf of Antenna International, I led the creative development of a mobile tour app for  the exhibit “Great and Mighty Things: Outsider Art from the Jill and Sheldon Bonovitz Collection”, at the Philadelphia Museum of Art. Moving to a mobile device from the traditional audio-only tour let us reimagine the tour experience. We leveraged great photos from the catalogue, and rare video content, to provide context on the art and artists – a first in the space at the time.


I developed the UX and visual design for the app, and worked with the curatorial team to select content.

Philadelphia Museum of Art


Antenna International